No one in the industry is talking about this, so when you follow these steps to infuse the psychology of sales into your offer and start closing sales calls like crazy, just remember you heard it here first.

In today’s episode, I explain why your offer is the number one driver of sales in your business. If you aren’t thinking about your sales pitch until you are talking to your client on a sales call, it’s too late. 

Your only job as a coach is to help your people believe enough to get them in motion. If they aren’t moving, they aren’t getting results, and you aren’t making money in your business. 

The traditional strategy is to get certified, start marketing, build followers, and only then do you start selling. But all of those steps focus on you building a facade of authority, leaving your client’s brain out of the equation.

When you build your offer based on your client’s psychology, it will be irresistible. You have to understand exactly who your client is, get inside their head, and use that knowledge to develop a high-converting offer.  

It’s not your sales pitch, social media, or marketing that is going to increase your sales. The key is your offer. Your offer is what is going to get clients to say yes. Your offer comes before any sales or marketing efforts. Get your clients into action by learning how to infuse the psychology of sales into your offer to hit your six-figure sales goal. 

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